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RESOURCES

A selection of resources from SheRACES to help race directors organise events that are inclusive to women, and to empower women to approach events about their experiences and drive change

Participants
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Participants

We get many emails from participants telling us their stories about bad (and sometimes good!) race experiences and want advice and help on how to tackle this and improve race experiences for women going forwards. 

We want to empower women to advocate for themselves and to approach race organisers to share their valuable experiences. Organisers don't know what's wrong with their races if we don't tell them. But we also know that this isn't always made easy, so we've put together a selection of resources to enable you to get in touch with race organisers, explain your experiences and educate them on how they can do better in future events.

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Together we can change the face of racing and make all races fair and inclusive for women. We can't fight this battle alone and we need your help to reach out to events and steer them in the right direction. 

What to expect from a race

As a participant, there are certain things that should be standard at any event to ensure that women have a fair and equal experience to men. This visual breaks down the key elements we would expect to see in an inclusive race.

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Frequently asked questions

Here are some of the common areas we're asked to help with and our advice on how to tackle these situations. Help us to drive change at all events by advocating for female inclusion.

  • Level the start line
    While women now make up over half of runners globally, we make up less than 20% of starters at longer races – just 16% at ultramarathons in 2018. And less than 8% at the prestigious Ultra Trail du Mont Blanc (UTMB). Some of this deficit is societal – women still take on a higher burden of caring responsibilities and have less leisure time than men. Which makes training difficult, especially for longer ultras and triathlons. But there are many things race organisers can do to ensure women are encouraged to race and have more opportunity to be on that start line. Inclusive imagery The start line image of a race is often one of just men – women are less inclined to push our way to the front. To make women feel welcome, include a range of images of competitors in your marketing. From those at the front, to the back markers. Including women of all ages, shapes and colours. Show us we belong. Race overviews Consider the language used in marketing – words like ‘toughest’ and ‘dangerous’ may appeal to men. But for many women they can be a barrier to entering, making us question our capability even if we do have a strong chance of finishing. Instead give advice on what is needed to finish, for example the average pace, total climbing, and minimum training guidelines. Generous cut-offs Cut-offs are important for the safety of participants and the logistics for race organisers. But strict early cut-offs can penalise and deter women, who have, on average, more even pacing through longer races. An optional early start for slower athletes (who need to ensure they will not arrive at any aid station before the race leaders) has been shown to be effective in increasing participation of both men and women. Shorter races should also be inclusive of beginner runners who might be running and walking. Planning Include as much information about the logistics of the race on the website as possible. How to get there, where to stay, bag drop facilities, toilet facilities, kit recommendations and more. Having an active social media page where people can ask questions, as well as reviews from other women who have done the race, is also helpful. For off-road races, consider offering recce days where athletes can experience a section of the route to gain confidence. Video overviews of the course, especially of more technical areas, can also help participants become more comfortable. Where courses are not marked, provide links on your website to local providers of navigation courses. Fair deferral policies Events should ensure that no woman is penalised for having a child and can take her place on the start line when she is fit, healthy and ready. Pregnancy and then returning to running postpartum can be a difficult journey for women and the running community needs to actively support us. While we understand race organisers have fixed costs, the proportion of women who might want to defer each year for pregnancy is very small, and this is more than offset by the value of inclusivity. Races with no lottery Races should offer pregnant women a deferral for up to 2 years (or a refund). If a woman has just become pregnant before a race, she may not be ready to race 1 year afterwards (current guidelines are not to resume any running for at least 12 weeks post birth). Lottery races For those entries with ballots, places won should be rolled over for up to 2 years. For races that require points, qualifying times, or have double entry lottery bonuses if unsuccessful in the draw, these should also be carried over for 2 years.. Bonus points It’s not just women who are affected by pregnancy. Ironman has recently acknowledged this and has deferral options for partners when the race is close to the baby due date, as well as for those adopting. Active selection For races with low female participation and ballot entry, reserve a portion of slots for women to ensure better representation. The London Marathon does this with the same number of places reserved for ‘Good for Age’ qualifying times for men and women. Photo: ©RUNTHROUGH EVENTS.
  • Equal the experience
    In order to give the best race experience possible for all, it’s important to look at the athlete journey through a female lens too. Toilet and changing facilities Women aren’t designed the same as men. So we don’t all feel comfortable peeing in front of others.Ensure there are appropriate toilet facilities at the race start and finish, and where relevant on course. Aim to have changing facilities for women before and after the race too, and period products available at each aid station. And remind male racers that even if the female toilets have a shorter/no queue, they are not for their use. Safety Ensure women feel safe before, during and after your event. For swim starts or crowded races, consider separate areas for women. Rolling starts where possible can be more comfortable for all racers. Have a mix of male and female volunteers at each aid station, including medical staff. If a race goes through remote areas or the night, offer safety trackers and ‘buddy up’ runners at checkpoints. Also consider the end location and time, making sure runners can safely get to their destination. If results are posted online, allow names to be anonymised on request. Race rules should also include etiquette on course. For example, peeing on the trail/at the start line, passing too closely from behind and making inappropriate comments is unacceptable.. T-shirts (and race bibs) that fit Unisex t-shirts are not unisex. They are male fit. At SheRACES we encourage races not to give out t-shirts for sustainability – or at least give entrants the choice of a charity donation instead. When t-shirts are offered, women should be given an equally well-fitting t-shirt to men, with a size guide with measurements included on the entry form. If other ‘rewards’ are offered, these should also be equally appropriate to women. Consider the size of race bibs too; overly large numbers can be uncomfortable to race in. Our research shows that the optimal bib size is 21cm (length) by 15cm (height). Breastfeeding athletes Include a note on your race guidelines asking entrants to get in touch if they have any other needs, such as breastfeeding where we might need a pump at an aid station or race finish, as well as a chair. The rules on ‘Outside Help’ outside specific zones should obviously not include meeting babies and their carers too! Many conditions are hidden, both for men and women so encouraging that conversation of additional needs is inclusive for all athletes.
  • Respect our competition
    Our competitive race should be given equal respect to the men’s (or open) race. We train as hard. We race as hard. We deserve the same recognition. Equal coverage Any discussion of the race – before, during or after – should include equal reference to the women’s field and result as the men’s, including photography and film. If the women’s field is small, consider attracting greater competition. When results are posted online, the women’s results should also be separated out and posted alongside the men’s/open classification. This makes it easy to see the female podium, rather than it being lost within the overall. Room to race Allow the leading women their own space at the start if relevant. This allows athletes to be recognised (and identify each other), but also to ensure the women’s race has the same clear start as the men’s. In swim starts this also makes us feel safer. Equal prize money Where prize money is offered, it should be equal for men and women, with the same size podium and same number of veteran categories. Awards should also be of equal value and suitability, and post-race celebrations should be equal for men and women. This list isn’t exhaustive of course and there are so many more ways to make races more inclusive for all runners. We’d love to hear from you if you have other ideas. Let’s make racing better for all. Photo: ©RUNTHROUGH EVENTS.

Fundraise for us

SheRACES can only do what it does with enough resources, which means raising funds. We can accept one-off donations at any time (thank you!) and we'd also love you to consider fundraising for us at your next event. 

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Organisers
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Organisers

We know that most race organisers want to create events that are inclusive and consider the women's experience alongside the men's. Here at SheRACES we want to create a world where we're no longer needed, where all events consider inclusion from start to finish. 

If you're a race director and want advice and support to make meaningful changes to your events and ensure that women feel included and able to have a fair chance to compete, we have put together these resources, which are freely available, to enable you to build inclusive and considerate race experiences. 

Key race guidelines

Any race can download our race guidance for free and implement it. In fact, we hope every race does this one day as standard! Events can also choose to become accredited by SheRACES to support our work and to highlight their commitment to being an inclusive race. 

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Guide for events (trail running)

This guide was created in partnership with ITRA (International Trail Running Association) and PTRA (Pro Trail Running Association – available to download in three languages.

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Guide for events (road running)

This guide outlines what events should do to ensure female inclusion, including a detailed look at our guidelines as well as key statistics to understand the importance of implementing them.

Commercial benefits

Making races inclusive to women is the right thing to do. But it also pays – we worked with Threshold Sports on a white paper to prove that it makes commercial sense to include women at all levels.

Need more support on creating an inclusive race, or want to reach more women to enter your event? 

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Support our work at SheRACES and become an accredited race. 

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